Virgin Bingo have launched a second advertising campaign featuring their singing Jalapeno and Richard Branson lookalike, Ricardo. The campaign is to promote the free daily double - two lots of free bingo that are taking place at Virgin Bingo every day until the 6th June.
The advert is in the same style as the original, and Virgin Bingo could well have found themselves a star with Ricardo. We think the character should feature more across the site.
But what about the advert? The highlight of the advert is the song, which is surprisingly catchy. The new free daily double is twice as spicy and even hotter than Ricardo! The graphics are quality and it's nice to see something different in bingo advertising terms.
Ricardo was given plenty of outings in the original advert by Virgin Bingo, so we'll be expecting to see a lot more daily double free bingo games in the coming months.
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