Not many people would think that a frozen food supermarket chain would run a bingo site! However it's true and Iceland Bingo are really make a massive effort to establish themselves as a brand to contend with. They've revamped their site, launched a brand new TV advert and put together their biggest ever welcome bonus.
In the advert two little ducks are seen walking forlornly down the street before they happen across an Iceland food store. Inside there are loads of other bingo related folks all enjoying a party. Thankfully there are no celebs pointing at awful buffet food as they used to do in I'm A Celebrity bumpers!!!
The advert is quite subtle for bingo and naturally we like the presence of the ducks. We also like the fact that there are various people in the ad that relate to bingo calls. There's the obvious 22 (Two Little Ducks) but you also glimpse 17 (Dancing Queen) and 61 (Bakers Bun). It'd have been nice to see if Iceland Bingo could have shoehorned a few more in too. Sadly we do have the obligatory glamourous ladies but at least there are no "winner" laptops in sight!!
The big offer from Iceland is for new players and it's a 300% welcome bonus plus a free gift. If you deposit £10 you'll get £30 free to play and a free £10 Iceland food voucher. If you've already signed up to the site then there's another chance to get a £10 voucher although you do need to deposit and play £50 by the end of October. Terms and conditions apply on both offers.
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