Bingo ads are popping up like Christmas Trees at the moment as there's yet another new campaign under way. This time round it's a first from recently launched Betfair Bingo who are using their advert to promote the delights of playing on your mobile. Take a look at the clip below!
The Betfair Bingo advert shows a pair of arms holding a mobile which is ready to play bingo. The arms are then placed in different situations where it's OK to play such as in the living room (with a donkey), on the go, on the beach, somewhere quiet and somewhere noisy. You can also play with otters which is a slightly bizarre twist.
The otters then make a surprise reappearance at the end of the advert, after we're told about the welcome bonus of deposit £10, play with £40. We're not quite sure what the otters have to do with bingo or Betfair. It's as though someone thought that a "bingo on the move ad" would be great and then realised it's way too short and needs a bit of padding - and perhaps something to make it a bit more memorable.
What confuses us even more is that if you viait Betfair Bingo then they're promoting a "Tickled Pink" welcome bonus with flamingos! If otters are going to be the star of the ads, then why not get some otters on the website? Still, otters are kind of cute and they do cute human things with their hands... so for that reason alone we like this advert. The lack of laptop winning bingo ladies is also a plus!
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