Lucky Pants Bingo Moves To Virtue Fusion

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Back in August we reported that Bingo Extra and Give Me Back Bingo were moving to the Dragonfish Network. These two brands were sister sites to Kitty and Lucky Pants on their own mini network. Over recent months we've noted that the bingo on these sites had struggled to attract players and we speculated that both could also potentially make the move to Dragonfish. However that's not the case but there has been a platform change!

In a surprise move, Lucky Pants Bingo has become the latest member of the Virtue Fusion platform. This network, which is dominated by big brands like Gala and Mecca has during 2020 lost Bucky, Coral, Ladbrokes and Mirror Bingo from it's stable so new brands are a welcome addition to help boost the numbers. In fact Lucky Pants is very much aligned with Mecca Bingo - as both are owned by Rank. This means that they will offer the similar games and rooms such as Emoji Bingo, Britain's Got Talent and Best Odds Bingo.

Lease Of Life For Lucky Pants

Hopefully this change will give Lucky Pants Bingo a much needed lease of life. Over the last year the exciting player promotions stopped, regular jackpots were dropped and player interest declined. Something had to be done and thankfully Lucky Pants has gone to an exciting network. On the new platform players will find rooms that are offering big jackpots and regular games. In addition there will be network promotions to enjoy such as the new £1million Slots Giveaway that's running on VF until November.

Thankfully Lucky Pants will continue to run exclusive promotions and not just rely on network offers. For example Stranger Thongs, the Lucky Pants Bingo free game is still part of the mix. Wager £10 to get a free roll per day for 7 days and move your counter around the board for the chance to win spins, bonuses, Lucky Loot tickets and cash! Obviously this also means that Lucky Loot is continuing. Every ticket that you collect during the month will enter you into a prize draw for the chance to win a prize worth up to £500. The draw takes place on the last Friday of each month.

What Next For Kitty Bingo?

Now that Lucky Pants Bingo has moved to Virtue Fusion and Bingo Extra plus Give Back have jumped to Dragonfish this leaves Kitty all alone with empty bingo rooms. So the big question is what will happen to Kitty? We suspect that it will also move to Virtue Fusion as we can't imagine Lucky Pants getting a better platform than the main brand within this group. We wouldn't be surprised to see the move come very quickly as leaving Kitty on it's own with hardly any bingo activity could end up being detrimental.

If Kitty joins Lucky Pants then we think this could end up being the best platform move of 2020. This year we have seen some big changes with online bingo but to date none of these moves seemed to have paid off for the brands involved. For example is Mirror Bingo better off on the Jumpman Network rather than Virtue Fusion? Has Coral Bingo improved now that it's part of the GVC platform? Can you name a successful old Cozy site that's now doing well on Dragonfish? Moving platform doesn't equate to improvements but hopefully Kitty and Lucky Pants can buck that trend.


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