Added on 14th November 2014
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As mentioned in earlier reports, Bgo Vegas have launched a brand new TV campaign. This time round they've gone even bigger too. Verne Troyer is retained as The Boss of Bgo Casino but he's now joined by high roller Dan Bilzerian and Gerald the Gorilla. Can Dan and Gerald beat the boss?
The advert shows The Boss of Bgo.com taking on Dan and Gerald the Gorilla in a game of Blackjack. The Boss thinks he's won by Dan wants a hit on 19 - will he get the 2 that he needs for 21? The advert is slick and is a lot of fun, a million miles away from the some of the recent adverts produced to promote bingo brands.
Dan plays himself with consummate ease although we have absolutely no idea why there is a gorrila called Gerald involved with the proceedings. Verne Troyer is also great as the boss but definitely takes on a bit of a Mini Me twist with his Dr Evil looks and electric chair.
The advert above currently has had over 1.1million views on Youtube alone. As a comparison Costa Bingo's Mel B ad launched at the start of 2014 has had 990,000 views whilst Foxy Bingo's full length 'I'm So Excited' advert launched 9 months ago has only had 17,000 views. Perhaps the presence of a celebrity is a key factor in creating awareness and interest?
Interestingly the advert doesn't include any promotional offers. It simply invites you to come and beat The Boss. However if you do choose to fill Dan and Gerald's shoes then there's 20 free spins with no deposit needed on offer. You can play a wide selection of games too including Bgo's own brand slots that include the recent new addition of Sumo Kitty.