Bingo Sites Close Their Doors - May 2017
Added on Thursday 25th May 2017
Over the last 18 months or so, the number of new bingo site launches has declined considerably. Many industry observers believe the market is saturated whilst recent and potentially future taxation laws have created uncertainty. Sadly market conditions mean that some sites can't keep their doors open and a number of brands - across different networks - are shutting up shop.
First off, our own Bingo House is due to close it's doors. Launched in 2006, this was our third Dragonfish Network brand after Prize Bingo and Loquax Bingo. However, it has struggled to attract players over recent times. We have learnt that Bingohouse.com (not releated) is blacklisted on many portals but the reviews often relate to our UK site. Whether that's effected things we're not sure.
From Foxy Zero To Just Zero
Joining Bingo House is the closure corner is Brand New Bingo. Launched in March 2014, this was the 15th addition on the https://www.loquax.co.uk/bingo/15network.htm" style="TEXT-DECORATION:underline" >15 Network. Brand New has announced that it will close it's doors as of the 1st June, as the owners feel that the site is no longer financially viable. It's unclear at this time whether players will be redirected to another 15 Network or Jumpman brand.
One site that has closed but does redirect you to another site is Foxy Zero. Launched back in August 2009, 'Zero was the free bingo site for real cash site from the people behind Foxy Bingo. It's purpose was to compete with Costa Bingo who were shaking up the free bingo market. Unfortunately, it wasn't long before 'Zero was pretty much left to it's own devices - and it's no surprise to see it closed down as Cashcade focus on redeveloping the Foxy brand.
Time To Find Play2Win
A surprise closure however is the departure of The Prize Finder Bingo. This Live Bingo Network site launched in July 2015 but it closed it's doors this week (22nd May). Players are now redirected to another LBN site - Play2Win - where their accounts and login details will be located.
Finally, mobile brand Touch My Bingo has also closed down. The reason for this is that it's owners IGT are now focusing their efforts on one brand - Lady Lucks Casino. The site is still active but we suspect that players will eventually be redirected to Lady Lucks where their login details and accounts will be available.
Will There Be More
So what can we learn from these site closures? In the cases of Touch My Bingo and Foxy Zero we can summise that focusing on making one thing work really well is not a bad idea. In some respects Bingo House falls into that category but there's more to it than that. For 'House to stand out against other Dragonfish brands it needed to be better - and that's something we didn't manage to do.
These problems also occur for brands on other networks. There are now so many brands doing exactly the same thing that it's hard to stand out from the crowd. Even more so if the networks they're on have limitations or don't develop their product. At the moment it does seem like many platforms are stagnant. Whether that's due to a saturated market, a decline in interest or uncertainty about taxation remains to be seen. However we anticipate that we will see more sites close or merge in the next year or so.
Site Closures & Player Accounts
Players are usually given plenty of notice when a bingo site decides to close. They will often be given a choice of closing their account or it will be moved to another brand on the same network. Login details and funds will also be moved. Withdrawal terms and wagering terms will usually still apply.
If a site has closed and you're unable to access your account then there's usually an email address available to contact to sort out any issues. If that's not the case then the best advice is find another brand on the network and contact support. Hopefully they'll be able to put you in touch with the network operators who can then sort your account.
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