Extras

Foxy Casino Leaves Dragonfish For Cozy Games

Added On 11th October 2018


At the start of 2017, Hollywood A-Lister Heather Graham was announced as the new face of Foxy Bingo and Foxy Casino. The move saw Graham playing the role of Foxy thereby moving the character away from years of development. At the same Foxy dumped their affiliates and ended a long running association with the Jeremy Kyle Show.

Foxy Casino Moves To Cozy Games

The decision to employ Heather Graham was part of a 10million revamp of the Foxy brand. It was hoped the move would "bring Foxy to a new generation of players". Nearly two years on and Graham's involvement with Foxy has long ended. And that's not the only thing that's changed.

50 Free Spins On Deposit

Foxy Casino, like Think Bingo, has left it's original home of 888/Dragonfish and set up shop on the GVC owned Cozy Games platform. There are, however, some differences between Foxy Casino and other slot brands that are powered by Cozy. Foxy Casino has many more slots - for example Wolf Run, The Naked Gun, Genie Jackpots, Iron Girl and Piggy Pirates.

There are differences in terms of promotions too. Foxy Casino has a Halloween themed tournament running this week. Meanwhile, Cozy brands like Blimey Slots are dishing out 1000 spins in a different promo. The welcome offer at Foxy is better than it's Cozy counterparts - spend 10 for 50 free no wagering spins compared to a 10% bonus and 30 bonus spins elsewhere.

No More Random Fun!

However, what's more intriguing about Foxy Casino is that the "Random, Fun" message that originated under the Graham era has gone. Heather Graham's services weren't retained nor have Foxy sought a replacement. That suggests to us that the idea perhaps didn't quite translate as well as expected. In fact this week we spotted that Foxy had dusted off an old TV advert to get their bingo brand back on the box.

In fairness Foxy, like the rest of the online gambling industry, have been hit with 1001 compliance changes. However, other brands haven't spent 10million rebranding themselves to appeal to an audience that doesn't seem to have materialised. By moving to Cozy we feel Foxy Casino has been diluted in value compared to Wink Slots and Costa Games. The move to Cozy also lends weight to the idea that in 2019 we could see Foxy Bingo changing platforms too.


New Customers Only. Deposit 10 and spin the Mega Wheel to win up to 500 spins. Second and third reloads plus weekly chances to get more bonus slot spins. 18+. Full Terms


New Customers Only. New Games customers only. Deposit/transfer between 10 and 50 to claim. Wager 30x on eligible games. Bonus will be matched to qualifying deposit. Time limits, game restrictions and T&Cs Apply. 18+.


New Customers Only. 100% casino bonus up to 200. 30 Spins credited in 3 batches of 10 for first 3 days. 10 min & 500 max dep. Wagering of x40 applies. 18+.


Related & Recent Articles


Disclaimer: Loquax is supported by affiliate payments from the brands that feature on the site. However, all reviews and opinions on the site are our own.

top