Back in August this year, Redbus Bingo invited bingo players to hop aboard their bus with a new TV advert. The aim of the ad was to promote their daily £1000 prize game, free bingo and big jackpots.
The animated advert, liked Redbus Bingo, is bright, colourful and it takes us on a gentle journey through the various offers and promos. The music is easy on the ear - although it's mainly in the background due to the voice over.
Redbus Bingo have managed to avoid any of the usual bingo advert cliches, and they've also moved away from using people in the ads. It most certainly has a different look and feel compared to the All Star Family Fortunes bumpers.
Whether this is a powerful enough message to make players want to hop aboard remains to be seen. However, the £1000 daily free game should be incentive enough to create interest in what is a decent online bingo site.
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