New Customers Only. New players only, £10 min dep. 200% bingo bonus up to £77, wagering requirements: 3x (deposit + bonus). Further & general T&C's apply 18+. begambleaware.org.
When we first heard about Sugar Bingo we were quite excited as it offered new players something different. Instead of the standard £5 or £10 first deposit requirement, newbies could instead give the site a try for just £1. This in our view was revolutionary as it's a lot more tempting to risk a quid than a tenner.
Launched: May 2014
Owner: DAUB Alderney Limited
Licence: UK Gambling Commission
Bingo Rooms: 75 ball, 90 ball, 52 ball
Popular Slots: Elements, Motorhead, Starburst, Titanic
Minimum Deposit: £5 Minimum Withdrawal: £30
Wagering Terms: x3 the deposit + bonus funds for bingo, x99 for bonus spins
However the powers that be at Sugar Bingo decided that their initial opening offer was far too exclusive for us to tell you about. So unfortunately that offer has passed and the site has reverted back to the standard welcome offers that all others have. Has this left us with a sour taste in our mouths? And will this influence our review? Yes is the answer on both counts.
Sugar Bingo is part of the United Bingo Network which includes Moon, Polo and Robin Hood. It operates on the Dragonfish/Cassava platform but is not part of the bigger group. In essence it's simply a version of it's sister site covered in sweets and sugar. When you first visit you'll find a site with a Candyland nackdrop featuring a Gingerbread man. He's obviously terrorising the inhabitants of Candyland because he's huge compared to the houses in the town! Underneath there's nothing new! That's not to say you shouldn't choose to play at Sugar.
200% Welcome Bonus
The welcome offer at Sugar has changed multiple times, but at time of writing (October 2017) it's settled down to a 200% bonus up to £77 plus 7 bonus spins. Minimum deposit is £10 and wagering terms of x3 (deposit + bonus) apply. New players to Sugar do have access to a newbie free bingo room for 3 days after registration.
Underneath the layers of sugar you'll also find 75 and 90 ball games, the new 52 ball Racing Sweets game, free bingo and regular jackpots. On the slots front there's Millionaire Genie, Sugar Train, Fluffy Favourites, Robin Hood, Starburst and Jack Hammer. Surprisingly the sweetie themed slots don't get a top billing! Given The UKGC's latest clampdown on games that could appeal to children then that's probably a good thing.
Promotions wise, Sugar has the same offerings as it's sisters. These include sliding jackpots, penny bingo and an exclusive VIP club. They do have a social media presence but this has been sporadic at best in recent times. In short you won't find any exclusives to sink your teeth into.
Overall we're indifferent about this brand. It could have been exciting had they stuck with the welcome offer of £1 as that was new and different. As is they've simply taken away Robin Hood and replaced him with sugary treats. Is that good enough to excite the online bingo player - we don't think so. On a positive note the site do run exclusives from their Facebook page but we'd like to see more on their actual bingo site before we acquire a taste for Sugar.
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Updated On Monday 30th October 2017