Smooth Radio Launches Smooth Bingo On Gamesys

Article Updated On 12th December 2019

2019 has been the year of bingo site closures with the bulk of the door closing taking place on the Cozy Games platform. Only a handful of the sites that have closed have emerged on other platforms. However, one brand has managed to turn things round in a big way. Smooth Bingo which closed in January 2019 has reopened with new owners and on a new platform.

New Smooth Bingo

Smooth Bingo is now the official home of Smooth Radio's bingo site. It joins sister brand, Heart Bingo, on the Gamesys Network therefore offers players access to popular bingo rooms and top slots. The welcome offer is identical too! New players who join Smooth who deposit and wager 10 can choose either 50 of bingo tickets or 30 spins. Wins from either bonus are paid as cash and no wagering terms apply.

Calendar Of Treats

In fact Smooth Bingo is simply Heart Bingo but with a different radio station to listen to whilst you play. Click between the promotions on the two sites and at time of writing (December 2019) you discover they're identical. This means that the current Advent promotion, Calendar Of Treats, is shared. Therefore prizes that are on offer will be shared amongst qualifiers from both sites! Hopefully we will see exclusive offers on Smooth in the future.

The Smooth Bingo lobby features 75 ball and 90 ball rooms. These rooms include the Gamesys/Jackpotjoy shared rooms such as Crystal Maze Bingo, Blox Bingo and Session Bingo. The recently relaunched Heart Bingo rooms are shared at Smooth and these include Candy Club, Coffee Shop, Picnic Time, Front Room and Festival Time. If you like guaranteed jackpots then make sure you hit Candy Club between 8pm and 10pm daily.

Low Key Launch

The launch of Smooth Bingo seems to be quite low key. It's advertised on Smooth Radio's website, but that's about it. We're told that there won't be affiliate partnerships for the brand although suspect that it may well feature on some bingo portals during 2020. At the moment the majority of bingo reviews are still featuring the notice of closure of the old Cozy Games version of Smooth Bingo.

The only social media comment we could find about Smooth Bingo comes from Joel Stern, Commercial Enterprise Director of Global. He says that "Smooth Bingo will look to provide a more relaxing experience, giving players a quality bit of 'me-time' away from the stresses and strains of the everyday". That sounds great but Joel obviously doesn't understand the stress of waiting for a full house with 1TG! Smooth should be a successful brand but in our view it will need to be a lot more different to what's offered at Heart.

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