Mecca & Fabulous Revamp Their Bingo Brands
Article Updated On 6th May 2021
Mecca Bingo have been very busy over the last few weeks. They've not only introduced the exciting concept of raffles to their users but they've given their site and logo a bit of a makeover. The odd thing about this is that it wasn't too long ago that they update the site! However Mecca aren't the only ones who have been doing a bit of spring cleaning with brands like Fabulous, Bid and Bingozino all giving their designs a major overhaul. But which one is best? There's only way to find out.
New Mecca Bingo Logo
The Mecca Bingo site has had quite a few significant changes with the logo and white background being the main two. The logo has turned the M, E, C, C and A into balls and stretched out the name a little bit more than before. We can't say we're enamoured by this change and when you compare the old and new side by side we think the older one looks better. Looking on Facebook the concept behind the logo is to add "bingo bounce and colour" which we guess it does as the letters on the coloured balls do look like bingo numbers. Maybe it'll grow on us in the coming weeks but for now the jury is out on the logo.
Bright Backgrounds & Anonymous Winners
The white background that dominates the homepage seems a bit too bright but it's similar to Gala and Foxy. However when you compare those brands they do have a big coloured band at the top of the page where the promotions are featured and also for the navigation bar. This in our view helps soften the brightness and it might be something Mecca could look at implementing. On top of the white and filling quite a lot of the homepage are the latest bingo games, top slots and latest winners. One thing we've learnt from this is to change our Mecca Bingo username to 'anonymous' because judging by the winners ticker on site 'anonymous' is incredibly successful when it comes to winning the big money prizes!! Of course this is just a joke as because of GDPR nonsense Mecca can't actually give the real usernames.
New Look Fabulous Bingo
Another site getting a splash of paint is Fabulous Bingo, the long forgotten about sister brand to Sun Bingo. Back in it's day - at least in our view - Fabulous was a better site than The Sun but on it's departure from Gamesys it got left behind. Thankfully someone has decided to show it some much needed TLC and like Mecca it's also bagged a new logo. Out goes simple pink and white 'Fabulous Bingo' logo and in comes a simple black and white version. The latter now boasts the words over a white circle with the word 'Bingo' placed at an angle. The new Mecca logo is a Rembrandt compared to this affair. It would be harsh to say that it looks like the kind of rushed effort designed in a task from The Apprentice, but it looks like a rushed effort designed in a task from The Apprentice.
Bands Of Colour
Which is a shame because the rest of the site does look a lot better. It adopts a white background in a similar way to Mecca but has bands of colour for the navigation and features areas which holds everything together. It most certainly doesn't feel as though your retinas are going to burn whilst you search for a favourite slot. So other than the logo we're quite impressed with the new design for Fabulous. We're also pleased to see that they have an exclusive player promotion or two too and hopefully these continue going forward. It'd be nice to see this brand be a lot more fabulous as we continue through 2021.
A number of brands on the Dragonfish platform have also undergone makeovers in recent times. Sister sites Bid Bingo, Bingozino and Loadsa Bingo have all had a bit of a redesign. As they're all on the same network (Maxi Affiliates) the designs are very similar with the welcome offer dominating the homepage. In all three cases the sites look decent with the welcome offer dominating the homepage whilst the latest slots, bingo rooms and promotions fill in below. Only Bingozino have made changes to their logo and they've opted for a simple design.
The Best Redesign?
All of the mentioned revamps look OK. Obviously Mecca and Fabulous have had undergone the biggest changes and we think there's still room for improvement. Mecca's site just feels a little bit too bright and white and could benefit from some colour to just soften the glow. The logo may grow on us! Fabulous's site looks much more inviting but the logo is awful and a lot worse than it's predecessor. Our advice is to go back to the old one or come up with something better. The Dragonfish sites look decent and Maxi have done a good job in giving them a 2021 design.
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