Running a competition or prize draw on your website can be a fun and rewarding marketing tool - provided you take the right steps to make sure it works for you! Over the years we've not only told our users about competitions, but have picked up some useful hints and tips for promoters/siteowners so that they can get the most out of running a competition
Our guide, updated in November 2011, now contains even more hints and tips on how to get the most from your competition, what prize to offer, the type of competition to run, which roles to have and much more. We even look at Facebook and Twitter for competitions and promotions.
We also cover useful advice about cheating and making sure your competition runs as you intended. A section about automated competition entry services has also been updated along with a new resources section.
Why Run A Competition? If you're thinking of adding a competition/prize draw to your site you need to decide what purpose it has! What are the best prizes to giveaway? And what about the rules?
Running Your Competition What are the best ways to get your competition noticed - not just at the start but after you've selected a winner too! We look at how to run a successful competition.
Cheats & Automated Entries Competitions attract cheating - including up to 20,000 automated entries in some cases. We tell you what you should be looking out for so that the cheats don't win your prizes!
Add Your Competition It's quick and easy to add your competition to Loquax - and it's free! Just fill in a couple of boxes and let our team know about your site and prize. We'll then review it and hopefully include it on the site.
Run A Twitter Competition Running a competition via Twitter is quick and easy, but what do you need to get started? We give you some of our top tips about using Twitter for your prize giveaways.
Facebook Competitions A lot of brands now use Facebook as the base for their competitions but many ignore the guidelines. Our advice should help you get started using Facebook.
Useful Links As well as our own hints and tips, we've also provided some links that cover competitions and SEO, legal advice and useful tools for running competitions.
The Loquax Blog We recommend that all promoters and siteowners keep an eye on our blog. We use it to offer advice and highlight the issues that we think need resolving in the world of online competitions.