Loquax's Guide For Running Competitions Online

Running a competition or prize draw on your website can be a fun and rewarding marketing tool. It can be used to boost your social media presence, collect newsletter subscribers, highlight products or as a reward for loyalty. Setting up a competition is actually relatively easy but why do so many promoters manage to get things so wrong? Over the years we've not only given our users hints and tips about entering competitions, but we also have some hopefully useful advice for promoters/siteowners. Our guide contains plenty of hints and tips on how to get the most from your competition, what prize to offer, the type of competition to run, which rules to have and much more.

why run comps

Why Run A Prize Draw

If you're thinking of adding a competition/prize draw you first need to decide the purpose of your giveaway.

types of comps

What Prize Promos Are There?

When it comes to creating a competition or prize draw there are a lot of different options open to you.

best prizes

What Are The Best Prizes

The type of prize and number of prizes can be a factor in attracting entrants. We look at the best prizes!

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Win A VW Polo Free Prize Draw

Play for the chance to win cash prizes, cars, tech, watches and more at BOTB. Plus enter the free prize draw for the chance to win a Volkswagen Polo Life or £15000.

ad

Win Daily Cash Prizes

At Pick My Postcode all you need is a postcode and a minute each day to check if you’ve won. Playing is absolutely free and always will be. There are no hidden costs!

promotion

How To Promote Competitions

What are the best ways to get your competition noticed - not just at the start but after you've selected a winner too!!

kerching

Make Money From Competitions

We all like the idea of a competition paying for itself but can you use them to make money?

rules

Comping Rules

Rules are a bit tedious they're also very very important. But they protect you and protect your entrants!

winners

Picking A Winner

We explain the importance of picking a winner at the end of your giveaway and some of the tools you can use to make the process fair.

problems

Problems With Competitions

Running a giveaway should be easy but there are pitfalls and problems to look out for including cheating and fake social media accounts.

houses

Running A House Raffle

We don't run them but can offer you some advice about the pros and cons of trying to sell your house via an online prize draw!

Useful Links & Other Resources

Please note that we are not a prize agency, we don't run win a house competitions and we can't help you set up your own raffle site. Our own hints and tips above touch on some of these topics, or link to related content on Loquax, but we've also curated a bunch of useful links that cover SEO, legal advice and tools that might help you. If you have any questions and/or suggestions then do feel free to contact us.