Win a Gold Sony Vaio Daily with Magnum Crack the Code

Posted on: April 7th, 2010 by Jason 2 Comments

One sure sign of the arrival of Spring is the arrival of a number of big purchase required to get a code type competitions. McVities have a number of competitions running including Dunk or Not, Jaffa Cakes and Bonkers About Biscuits. There’s also McDonalds Monopoly too. More on those another time, but for this blog we thought we’d take a look at the return of an old friend – Magnum!

Last year’s Magnum Pleasure Card competition brought about a lot of comping problems and issues. Hopefully this year’s Crack the Code is trouble free and lives up to the overall name of the current Magnum promotion – As Good as Gold.

Everyday until the end of June you have the chance to win a Gold Sony Vaio Laptop. The competition runs until the end of August but after June the prize is only given away weekly. To enter you require a code from a Magnum and if you’re lucky enough to have a “winning moment” then you win the laptop.

To try and combat code sharing the terms and conditions state that “codes are valid for one use only”. Only one entry allowed per person per day adds further restrictions. Magnum also hope to share the prizes around as “no more than one prize can be won by any person or any household”.

The one element we’re not keen on is this “prize winning time”. A winner is picked based on a random time rather than a draw of everyone who has entered on that day. This leads to concerns about is there a specific time you should enter? Can the “winning times” be leaked or found out? Are the times truly random?

However, this seems to be a much more sensible prize promotion compared to last year. We also like the fact that you need to submit your details with your code. This means anyone thinking of cheating by trying different code combinations should be flagged up, provided Magnum are keeping an eagle eye on proceedings.

Magnum Crack the Code

2 Comments! Join The Conversation!

  1. girders says:

    Good topic. A few points about this one…
    In general I like the ‘random winning moment’ method of selecting winners – the way we see wins reported on the Loquax forums always seems to me to be indicative of a ‘fairly’ run contest. I’m always more trusting of these systems that appear at least to be largely automatic and without human involvement (always the weakest link in security/trust) – at least until the system crashes.

    What I find more interesting is what this competition shows about the declining value of prizes. For two years Magnum ran similar competitions giving away a £2000 city break every day, then last year we had the whole pre-paid card where they were giving away a good amount of cash per day. But this year it’s a laptop per day at a cost of around £700 – that’s quite a drop in value.

    I’ll be interested to see your thoughts on the other competitions you mention as I’m hoping you’ll issue a bit of a warning on some of them – McDonald’s Monopoly in particular seems designed give away very little (relying on most winning tokens being binned) and their winning moment doesn’t include a ‘nearest to’ element and may be down to an exact second to limit winners.

    And again there seems to have been a substantial drop in prize value between Bonkers and Dunkers – I’m amazed/horrifed by the thoughts of what people are spending for a very small chance of a fairly low value prize. I have no problem with people stockpiling promotional packs but there has to be a reasoned analysis of cost/risk/potential gain and I’m just not sure people don’t get ‘hooked’ on some of these comps. And I hate to read of people just binning products.

    In the past many of these competitions were worth making an effort and taking a bit of a risk – but unless you use a load of the particular products anyway I’m not sure any of the current crop of code based competitions are worth the effort. And don’t get me started on KitKat’s perfect break…

  2. Emmasophie says:

    Does the ‘random’ time element suggest there may be days with no winners who haven’t got the right time – or is it a nearest person wins?

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